Selling Your Business By Keeping Your Broker In Check

🔥 Intro — Read This Before You Sell Your Business

You’re about to hand over the most valuable thing you’ve ever built. This book is your reality check before you get smooth-talked into a terrible deal.

💸 Chapter 1: Why Your Broker is Lazy, Greedy, or Just Plain Useless

Most brokers aren’t strategists—they’re commission-chasers. This chapter exposes the truth behind their “effort,” their motives, and why your sale means more to you than it ever will to them.

📊 Chapter 2: Value Your Business Before You Meet With a Broker

Don’t walk in blind. Learn how to calculate what your business is really worth—before you get manipulated into signing with someone who doesn’t.

🤐 Chapter 3: “Confidentiality” Is Overrated Bullsh*t

NDAs, secrecy, smoke, mirrors—it’s mostly just fear-based theater. This chapter shows you when confidentiality matters and when it’s just slowing your deal down.

🧾 Chapter 4: Work or I’ll Fire Your Ass

Two words: performance contract. Hold your broker accountable before they ghost you. This chapter is your blueprint for keeping them honest and on task. They work for you.

🧠 Chapter 5: The Mental Block—Why You’ll Screw Up Your Own Deal

Most deals fall apart in the seller’s head. We unpack seller’s remorse, emotional sabotage, and how to let go without losing your mind. You are your own worst enemy in this thing.

⚔️ Chapter 6: Negotiation is War (And Most Brokers Are Unarmed)

This is the part where real money is made—or lost. Learn how to control the deal, play hardball when it matters, and make every term work in your favor.

🚪 Chapter 7: The Exit—Now What?

Once the deal is done, the real work begins. We talk wealth planning, identity loss, life after the business, and how to keep your money and your purpose.